AI agent organizations · hockey intelligence
The Hockey Brain
Stop renting analytics. Start running a machine.
Outwork the biggest data departments. One human lead, a full AI agent organization on our platform—smarter beats bigger.
Lean team. Massive output. You bring the judgment—we help you deploy the machine.
Stack roles like the big clubs— without their headcount.
In the platform you wire a full tree: leadership, leads, specialists—agents that own pipeline, insights, delivery and client-facing output. The sketch below is simplified; the real app goes as deep as you need. One person can run the control room while agents do the volume work—so you compete on architecture and execution, not office size.
The highlighted node is where governance usually sits: strategy stays human; everything underneath can scale with agents. Demo labels use a generic demo club—your titles, your rules.
Connects to your stack
Demo · Staff map
General Manager
Club leadership
Head Coach
Bench & systems
Director, Hockey Analytics
Models & reporting
Chief Amateur Scout
Draft & prospects
AI agents under analytics
Scouting agent
AI · tape & prospects
Reporting agent
AI · models & alerts
Your AI org—not a slide. A system.
Real screens from the platform: full agent hierarchy first—then the rest of the workspace. This is what the new era looks like when you stop renting analytics by the hour and start owning an organization of agents.
AI agent org chart
Goals that actually ship.
One mission, visible metrics, and agent-assisted workflows that trace back to what you're trying to prove on the ice—without a room of analysts babysitting spreadsheets. Below: how serious programs structure what they measure.
- 01
Define the season objective
Set the north star—playoff seeding, development minutes, cap efficiency, special teams rank. Everyone sees the same headline goal.
- 02
Translate into analytics targets
Break the objective into measurable signals: rush xG share, slot shots against, prospect NHLe, goalie workload. Targets roll up to the club goal.
- 03
Review, prioritize, act
Humans approve direction; agents surface options and keep metrics fresh. Everyone stays aligned to what you said mattered in step one—without a big analytics staff doing manual busywork.
What clubs typically track
Process & finishing
- 5v5 xGF / 60
- Slot + rush chances
- Shooting % vs expected
Special teams & game state
- PP shot rate & entries
- PK slot suppression
- Score-adjusted shares
Roster & pathway
- Prospect cohort curves
- Contract surplus value
- Injury / load monitoring
Opposition intel
- Line matchup history
- Goalie tendencies
- Bench usage patterns
Labels are illustrative; your league and data vendors define the exact fields. We help you pick a coherent set—often with AI agents keeping dashboards and watchlists current—so coaches, scouts and management are not optimizing against different scoreboards.
Smarter beats bigger. Every time.
The clubs that win don't have the biggest budgets—they have the best systems. An AI agent organization doesn't need more headcount. It needs sharper architecture—and the nerve to use it.
runs the full agent stack—from setting goals to overseeing output to presenting to ownership. No team required.
Agents handle scouting prep, opponent intel, prospect monitoring, and cap modeling continuously—not when your analyst has bandwidth.
to first response on new engagements. No sales cycle. Scope it, start it.
Shooting Percentage Evolution
Last 3 seasons + predictive model
Advanced modeling reveals upward trajectory exceeding league baseline, with predictive confidence intervals guiding tactical roster decisions.
Advisory or platform. Or both.
Start with a focused sprint. Graduate to the full agent stack when you want the game to run 24/7.
Advisory
Human judgment, on demand
Senior analytics applied where it matters: framing the right questions, interpreting model output, presenting findings to ownership and coaching staff. The parts agents don't own.
- →Sprint engagements (4–8 weeks)
- →Strategy & framing
- →Stakeholder communication
- →Project-based reporting
Platform
Your AI agent organization
A full hierarchy of configured AI agents—leads, specialists, delivery—running continuously. Scouting, opponent prep, prospect monitoring, cap modeling. You own the org chart.
- →Monthly subscription
- →Agent org chart in the platform
- →24/7 continuous coverage
- →Scale by adding agents
Six capabilities. One machine.
Each capability maps to an agent type in the platform. Turn on what matters—mute the rest.
Team & Player Analytics
Transform fragmented data into unified player and team performance insights that drive smarter roster decisions.
General Managers
Recruitment & Scouting Analytics
Build confidence in draft decisions with standardized projection models and comparable analysis.
Scouting Directors
Strategy & Matchup Analysis
Convert opponent patterns into tactical playbooks that create in-game competitive advantages.
Coaches
Player Development Analytics
Track individual skill progression with role-specific dashboards that identify intervention opportunities.
Development Coaches
Organizational Benchmarking
Measure your organization's development velocity and decision quality against league-wide benchmarks.
Executives
Dashboard Building & Custom Reporting
Centralize insights in interactive dashboards designed for rapid decision-making and storytelling.
Front Office
Built for clubs that refuse to lose on process.
We work with pro clubs, junior organizations, national teams, and player agencies that want data depth without building an internal department. Senior-level analytics from Sweden—people who understand both the code and the game.
- →Drafts, free agency, trade deadlines, and roster planning.
- →Scouting models that fit your existing video and data stack.
- →Processes coaches, scouts, and management actually use.
How a typical engagement starts
- 130–45 min call: your league, data sources, and staff structure.
- 2We propose 1–2 concrete projects that move the needle in 4–8 weeks.
- 3Agree on scope and format — then start delivering.
Remote from Stockholm. Time-zone agnostic. Answers within two business days.
Book an intro callStop renting analytics.
Start running a machine.
Book a 30-minute intro call. We'll scope an engagement or pilot that fits your league, data, and timeline. No long sales cycle. Two business days to first response.